3 Tips for Your eCommerce Store in 2020

Which direction will the eCommerce market head this year? As time goes on, the market generates more and more income, so what should we expect in 2020?

How to score more cross sales with email marketing

You just made another sale! That’s great, so what’s the problem? Did you know that up to 35% of sales can lead to a cross sale, that’s exactly what Amazon CEO Jeff Bezos revealed in 2006. Why don’t you try and score some of those cross sells too? They’re wide open for the sale.

How to Run a Targeted Clearance Sale Email Campaign

As a retailer, one of the processes that you go through each season is clearing last season’s stock. You need to sell the remainder of your unsold stock in order to clear way for your new collections. Why not target the customers that have already purchased earlier models of these products?

Holidays Checklist for eCommerce

Busy holiday season is just around the corner and it’s the best occasion to pitch new clients and take care of your retention rate as well.

Want a world-class ESP? Expect these (tough) vetting questions

There is always movement on the email marketing software market. Marketers look for vendors with the best mix of policy, price, features and performance. At the same time, Email Service Providers are keen to take on customers that fit their current portfolio. This creates an environment for dialog. The ESP can sift out abusive mailers and prospects can learn more

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eCommerce and Marketing Calendar for March

March is Coming! Prepare your marketing plan for events and campaigns with a little help of our calendar. Every event date which fits to your business should be used to communicate to an audience.